by Andreas Kraemer | Aug 20, 2021 | Branding
Whether you know it or not, your brand is the solution to somebody’s problem. Somebody out there, right now, has something they need or desire, but they don’t know where to find it. Or they don’t think they can have it. Or they don’t think it is possible. It’s too...
by Andrew Potter | Jul 15, 2021 | Branding, Marketing Strategy
Knowing the specifics of your target audience and being able to communicate with them doesn’t happen by accident. It isn’t a “given.” If you sell houses your ideal client shouldn’t be “anyone that needs to buy a house.”Will...
by Andrés Giordano | May 26, 2021 | Branding
If I ask you what a logo is, what would you tell me? Possibly your answer is associated with words such as brand, design, symbol, or icon, right? But what if I told you that, additionally, what we commonly know as a logo can actually be classified into 4 brand visual...
by Andrew Potter | Jan 7, 2021 | Branding, Marketing Strategy, Social Media
Did you miss our webinar on adapting to 2021? No problem! We covered TONS of information on the things that have changed in the marketplace as a result of the pandemic, and how your local business can capitalize. And now you don’t have to stay in the dark! You...
by Andreas Kraemer | Sep 25, 2020 | Branding
Brand. Branding. These are buzzwords for a reason. Understanding your company’s brand is the most essential element of any business in any industry. It’s how your target client finds you. It’s how you create repeat clientele. It’s how you set yourself up for maximum...
